Lead Generation Machine: Cold Email B2B Sales Master Course
- 1
About me: how this course came to beAn introduction on my credentials and how this course started!
- 2 Developing the Right Mindset and Debunking Cold Email Myths
- 3 Prospecting with Cold Emails 101
Introduction to prospecting and sending cold emails.
- 4 Goal Setting
Go over the importance of writing down your goals.
- 5 Whale Hunting and Fishing
Here we'll learn two main types of prospecting with cold emails: whale hunting and fishing.
- 6 Prospecting Schedule
How to let up your prospecting schedule for your lead generation machine.
- 7 Building Your Hit List
How to build your cold emailing hit list using google sheets or excel.
- 8 Ideal Customer Profile (ICP)
How to build your ideal customer profile.
- 9 Effort vs. Revenue
The most effective way to allocate your time when sending cold emails.
- 10 Mining Companies with Google
How to use google to find companies to cold email.
- 11 Mining with Popular Directory Sites
How to use popular directory sites to find companies to cold email.
- 12 Mining Conferences and Attendee Lists
How to find companies using conferences to cold email.
- 13 Mining Award Winners
Looking for companies to cold email using award winners.
- 14 Using Your Personal Network
How to use your personal network to find companies and people to cold email.
- 15 Mining LinkedIn
How to use LinkedIn to mine for companies to email for your lead generation machine.
- 16 Online Communities
How to locate online communities to find companies that fit your ideal customer profile.
- 17 Why Finding the Correct Stakeholder is Important
The importance of finding the right stakeholder at a company to send a cold email to.
- 18 LinkedIn
How to use LinkedIn to identify stakeholders to add to your lead generation machine.
- 19 Company Website
Using a companies website to find stakeholders to add to your lead generation machine.
- 20 Personal Network
Using your personal network to find people to add to your lead generation machine.
- 21 Articles and Press Releases
Using articles and press releases to identify stakeholders.
- 22 Why Email First
Why you should email your prospects on your lead generation machine hit list first before any other form of communication.
- 23 Clearbit
How to use Clearbit to find emails and add them to your lead generation machine.
- 24 Mailster & EmailGenerator.io
Intro on how to use mailster and emailgenerator.io for your lead generation machine.
- 25 Hunter.io
Intro on how to use hunter.io for your lead generation machine.
- 26 Datanyze
Intro on how to use datanyze for your lead generation machine.
- 27 Facebook
- 28 Data.com
Intro on how to use data.com for your lead generation machine.
- 29 Norbert
Intro on how to use Norbert for your lead generation machine.
- 30 LeadIQ
Intro on how to use leadiq for your lead generation machine.
- 34 Length, Tonality, & Your First Sentence
The importance of length, tonality, and your first sentence in your lead generation machine formula.
- 35 How to Personalize Your Emails
Personalizing your cold emails for your lead generation machine.
- 36 Format and Spacing
How to format your cold emails for desktops and mobile devices.
- 37 Using a Company Email and Formatting Your Email Signature
Why you should a company email for your cold emails and how to format your email signature.
- 38 Having a Professional Website
How having a clean website can greatly impact your lead generation machine.
- 39 Inspiring Curiosity
How to inspire curiosity with your prospects and influence them to respond to your emails.
- 40 How to Email info@/Generic emails
Templates to use when emailing a generic email address.
- 41 Using Emojis, Exclamation Points, and Smiley Faces
Rule of thumb for using emojis, exclamation points, and smiley faces.
- 44 How to Succeed with Email Scripts and Templates
Developing the right framework when using cold email templates to achieve the highest level of success.
- 45 The Pain Doctor Formula
Using the Pain Doctor Formula to craft your cold emails.
- 46 Appropriate Person Formula
Using the Appropriate Person Formula for your cold emails.
- 47 Creating an Internal Referral
How to create an internal referral within a company.
- 48 Event Based Cold Emails
How to send event based cold emails.
- 49 Offering Value
How to offer value to your prospects.
